Mum’s Custard: Our Best-Selling Vanilla Custard Vape

Mum’s Custard: The Vanilla Custard Vape That’s Been Number One Since 2014

Some flavours come and go. Mum’s Custard just keeps winning. Since it launched back in 2014, this vanilla custard vape has held onto the top spot month on month, year on year, and it now sells to vapers all over the world. If you’re looking for the best custard vape on the market, this is where the search usually ends.

An Award-Winning, Best-Selling Custard Eliquid

Mum’s Custard is Digby’s most iconic eliquid and one of the most respected custard vapes in the UK vaping scene. It’s award-winning, it’s a genuine best seller, and it has built a loyal following of vapers who rate it among the best custard flavours they’ve ever tried. The recipe hasn’t changed since day one. It didn’t need to.

What Makes This Vanilla Custard Vape So Good

Mum’s Custard is a 60VG vanilla custard blend built around slowly simmered milk and brown sugar. It’s smooth, rich, and indulgent, with a flavour that reviewers consistently describe as warm, creamy, and completely moreish. The brown sugar adds a caramelised depth that sets it apart from the sea of custard vapes that have followed in its footsteps.

Key details:

• Flavour profile: vanilla custard, simmered milk, brown sugar
• VG/PG ratio: 60VG / 40PG, for smooth clouds and great flavour clarity
• Nicotine: 0mg, nicotine-shot ready
• Bottle sizes: 50ml, 100ml, and 500ml shortfill

The 60VG mix makes this custard eliquid ideal for sub-ohm tanks and higher-powered devices, delivering satisfying clouds without losing an ounce of that signature custard flavour.

Why Vapers Keep Coming Back

With dozens of five-star reviews since launch, Mum’s Custard has earned its reputation the hard way, one bottle at a time. Vapers describe it as the original custard vape, the one every other custard eliquid gets compared to. Many say it’s even better after a week or two of steeping, when the vanilla, milk, and brown sugar notes fully settle together.

It’s this consistency, the same great recipe, the same rich flavour, bottle after bottle, that’s kept Mum’s Custard as Digby’s number one seller for over a decade.

Try the Original Vanilla Custard Vape

If you haven’t tried Mum’s Custard yet, now’s the time. Whether you’re new to vanilla custard vapes or you’ve worked your way through every custard eliquid on the shelf, this is the one that started it all.

Shop Mum’s Custard now